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What Customers Want: Top 3 Smartphone Features |
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A fourth-quarter survey from 2009, conducted by Infogroup’s Opinion Research Co., found that 29 percent of U.S. consumers now own a smartphone. And Canalys reported that global smartphone shipments went up 67 percent in the first quarter of 2010. (See Global Smartphone Shipments Jump 67% in Q1).As the smartphone-using population continues to grow, wireless retailers must know which features customers are seeking.
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Marketing your Wireless Business on YouTube
YouTube celebrated its fifth birthday on Monday (May 17) and the most popular video-sharing website in the world now gets a whopping two billion views per day. “For perspective, that download number is almost double the prime-time audience of ABC, CBS and NBC combined,” wrote Clint Boulton of eWeek (May 17).
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E-Commerce: Tips to Reduce Shopping Cart Abandonment
Shopping cart abandonment – which happens when a visitor to your online store initiates the checkout process only to leave without completing the purchase – remains a big challenge for retailers this year.
Considering year-over-year stats, MarketLive reported that overall cart abandonment went from 57.88 percent in the first quarter of 2007 to 59.43 percent over the same period in 2008.
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Report: AT&T's Exclusive iPhone Deal Runs until 2012
Three issues ago, we ran an article about how a carrier’s network quality (51%) was more important to smartphone users than having a good lineup of phones (28%) – see Network or Device? This trend has influenced carrier advertising – last November, three of the big four carriers (Verizon Wireless, Sprint Nextel and AT&T) each ran ads claiming to have the best 3G network in America (see 'Most Dependable' Network).
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Global Smartphone Shipments Jump 67% in Q1
Canalys Research announced May 3 that global smartphone shipments continued their climb in the first quarter, as volumes reached 55.2 million phones. According to Canalys, the sector bounced back from a drop caused by the economic downturn – shipments increased by 67 percent over the year-ago period, the highest growth rate since the end of 2007.
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Volume #5, Issue #10
May 19, 2010 |
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DID YOU KNOW?
YouTube gets 2 billion views per day; 45 million daily homepage hits are generated; and 24 hours of video are uploaded per minute. The average YouTube user spends 15 minutes per day on the website.
(Source: YouTube) | |
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